Intacct Improves Sales Focus and Close Rates

THE CUSTOMER

Intacct is the innovation and customer satisfaction leader in cloud ERP software. Bringing cloud computing to nance and accounting, Intacct’s innovative and award-winning applications are the preferred financial applications for AICPA business solutions.

THE CHALLENGE

Intacct first started working with HG Data to help it successfully penetrate mid-market customers— companies with 150 or more employees. With a prospect list of more than 70,000 customers, it became clear that Intacct needed a way to prioritize which companies it should target first.